A Model of Full-Time Professional Graduate Student Satisfaction: Program Design, Delivery, and Outcomes

Authors

  • John J. Sailors University of Scranton
  • Teresa J. Rothausen University of St. Thomas
  • Michael L. DeVaughn University of St. Thomas
  • Christopher P. Puto Spring Hill College

Abstract

A model of full-time professional graduate student satisfaction is developed and tested using data from in-depth focus groups of full-time MBA students that identified facets of program satisfaction. These fell into six categories—three categories involving program design and delivery and three categories of program outcomes. The model was validated by an independent group of full-time MBA students and a measurement instrument was developed. This instrument was administered to other full-time MBA students and their data analyzed via structural equations modeling. This analysis further refined the model and estimated the path coefficients among the items and linked them to overall satisfaction, perceived value of the program, and commitment to it. We propose that this model can be adapted and generalized to other professional graduate programs.

Author Biographies

  • John J. Sailors, University of Scranton

    Associate Professor of Marketing

  • Teresa J. Rothausen, University of St. Thomas

    Susan E. Heckler Endowed Chair in Principled Leadership and St. Thomas John Ireland Scholar
    Professor of Management
    Opus College of Business
    University of St. Thomas

  • Michael L. DeVaughn, University of St. Thomas

    Associate Professor of Management
    Opus College of Business
    University of St. Thomas

  • Christopher P. Puto, Spring Hill College

    President Emeritus
    Director of the John J. Burke Center for the Study and Advancement of Free Enterprise
    Professor of Marketing

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Published

2020-02-02 — Updated on 2021-12-22

Versions

Issue

Vol. 32 (2019): The Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior

Section

Journal Articles

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