Manufacturers' Concern for Product Risks After the Sale: Do Product Recalls Really Cause Consumers' Dissatisfaction

Authors

  • Dirk Standop Universität Osnabrück

Abstract

This paper intends to contribute to the empirical analysis of dissatisfaction and image-shifts after product recalls. We analyze hypotheses on consumer reactions to product recalls and try to trace some factors shaping this consumer behavior.

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Published

2022-08-03