Consumer Satisfaction with Clothing Disposition

Abstract

The purpose of this study was to explore consumers' satisfaction with clothing disposition. A national survey of adult female consumers was conducted. No significant effects for clothing involvement on consumers' satisfaction with either the most frequent method of clothing disposition or the variety of clothing disposition methods available were found. Also, no significant relationships between several environmental attitudes and satisfaction with clothing disposition were found. Educational level was significantly related to both satisfaction measures although the pattern was not consistent. It is clear from this exploratory research that a great deal more work is needed to enhance our understanding of the role of disposition in the product consumption experience.